Tag Archives: lead generation

Lead generation – this one was a scam

Lead generation ads for financial services either result in legitimate businesses obtaining customers through misleading ads (probably in breach of anti-hawking provisions) or they lead to scams. My recent experience shows the role lead generation plays in scams, and how … Continue reading

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Lead generation and financial services advertising 

April 2025 update: While Facebook ads for this type of advertising has reduced, ASIC has been warning about lead generation for financial services. ASIC has “detailed how [a number of failed funds, including Venture Egg]  had relied on an online … Continue reading

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